Loads of brands want to get that big ‘viral’ hit, you know, where they make a shoddy product placement video and then millions of people watch it.
Here’s two examples of videos that fly around the Internet, and the reason this has happened? They’re famous people causing a stir. Yes, they’re not branded, but my point here is that people wnat to share funny stuff, not brand-led three minute videos. Look at the Downfall meme for example…
Anyway, here’s Serena Williams throwing a strop:
