Please visit the Twestival website for more information on the event itself, which has been put together, for free, by different twitter communities around the world.
The exposure that charity: water will hopefully get from Twestival, will be invaluable. Many charities do not have much money to put towards advertising or PR, and rely on volunteers to spread their message. Tying in with my post on Ethical PR, i’ve been asked to contribute to the London Twestival blog. It is a small contribution, and many others are doing much much more to support the charity.
I hope that the mainstream meida will pick up on what the twestival team are trying to achieve and will write about the event with enthusiasm. Not only this, but it is the perfect answer to the Daily Mail’s anti-Twitter stance, demonstrating the good use that Twitter can be put to.