Now, I know this might seem slightly odd coming from a PR, but I’d like to throw this out there:
This is a blog, on which I am a blogger. I may talk about things related to work, generally this will be very loosely associated with a topic, but this is done in a way that I hope brings context to any readers out there (hello you!).
When I am at work, I do online PR. These two things are entirely seperate.
I hope that clears things up :-)
Any questions or thoughts, please let me know.
Hope you’re all hunky dory.
I have recently received an increasingly large number of e-mails from various PR agencies which are not really relevant to the material I write about on Seldom Seen KId (And I know Lolly‘s had a few corkers too). Whilst this is not necessarily a problem at one or two a week, I think it’s time to give a quick refresher on my PR Policy…
I am happy to be approached by PRs looking to discuss coverage opportunities for their clients. Indeed, as a PR for Edelman Digital myself I regularly approach bloggers on behalf of my clients.
With that in mind, please do not expect an instant response to your e-mail or Tweet (I have to do work too ya know!) although i don’t mind what time you get in contact with me, and there is no need for an aggressive follow up, I wouldn’t do it to you if the roles were reversed!
You don’t need to be a complete whizz at what i’ve written about, or even subscribed to my RSS feed, but it wouldn’t hurt would it :-)
However, I must ask that before you press that send button, please consider a few of the following things:
Is my client relevant to The Seldom Seen Kid?
Will the coverage be mutually beneficial?
My pitch/press release isn’t salesy is it?
If you answer these in the affirmative, then you’re probably onto a winner.