A poll by Mashable, social media guardians of the web, would indicate that yes, yes they will!
In an article discussing record label Universal’s decision to make deluxe CDs cheaper, when asked “Will you buy “deluxe” CDs for under $10?” Mashable’s community said:
Yes, primarily because I like artwork and other content that’s included with deluxe CDs. 32% (869 votes)
Yes, primarily because price was previously the primary barrier to buying CDs. 26% (702 votes)
No. There’s nothing that would make me buy CDs. I only do digital downloads now. 30% (817 votes)
No. While I might consider buying CDs again, the labels still have to do something more. 13% (361 votes)
Total Votes: 2,749
Nearly two thirds of people would start buying CDs which are cheaper and come with extra content.
To me this indicates that people are not only still willing to pay for music, but that the record industry may have found a solution to its problems – namely slower sales and music piracy.
This of course won’t prevent file sharing but may help to encourage some consumers to dip back into their wallets and start spending money on music again which is something that will benfit everyone.
As ever in the 21st century communications melting pot, getting the balance between giving away content and monetisation of content is key and this is a step in the right direction.