Russia Issues Selfie Guide

The Russian government has launched a guide to taking selfies, or more specifically, when NOT to take selfies.

The press conference transcript is here if you want to read/Google translate it in it’s full entirety (clue, it’s in Russian).

Selfie2015

A particular stand out line from the press conference offers a stark warning: “We want to remind citizens that the pursuit of “likes” in social networks can lead to the road of death.”. It’s particularly pertinent given that there have been a number of injuries and deaths resulting from attempted selfies.

Obvious snarky controlling government jibes aside, there is a serious point here: don’t take risks trying to prove how *cool* you are.

We all use social media to a greater or lesser extent to, as one former client put it, ‘microboast’: look at this great view I have; look at this amazing restaurant i’m in; check the wonderful experience i’m having etc.

And that’s fine, it’s what people do. it’s how rationalise the different events we participate in or contribute to – it’s making me a better person.

There’s no point in risking your life for the perfect picture though, is there?

You can download the PDF here.

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